When it comes to fashion, one color has consistently stood out for its boldness and charisma – red. Beyond its visual appeal, the color red carries profound meaning and symbolism in the world of style.

Let's delve into the meaning of the color red in fashion.

Historical echoes
Red's journey through history is as vibrant as the color itself. Across cultures, it has symbolized everything from love and passion to power and prosperity. In ancient China, red was the hue of good fortune and joy, lighting up celebrations and traditional attire. In Western cultures, it has been a beacon of strong emotions, ranging from the romantic to the intense.

Coloring psychology
Red is not just visually arresting but emotionally charged. Studies have shown that red can evoke powerful responses, from stirring up energy to quickening heart rates. In a fashion context, donning red isn't just about looking good; it's about feeling confident and making a statement that resonates with the energy of the moment.

Fashion forward and eco-friendly
As the fashion industry evolves, sustainability is gaining prominence. Red isn't just a trend; it's a timeless and eco-friendly choice. Designers are experimenting with sustainable fabrics and ethical practices to keep red relevant and fresh, ensuring that the color remains as stunning as ever while respecting our planet.

As you can see, red isn't just a color; it's a dynamic force that sets the stage on fire. In our Core Collection offering, you will find crimson red – a color that symbolizes affection, energy and courage. We encourage you to go ahead and make a statement without uttering a word!